SOLUTIONS FOR EVERY PART OF YOUR BUSINESS

SALES

Empower your sales force, with tools and training.
Tools

bliQ is the industry’s leading data-driven web platform, which automates tedious daily workflows, and prepares sales teams with the resources they need to win.

  • 50,000+ Products
  • Robust Searching
  • Side by Side Compare
  • Configure, Price, Quote
  • Calculators (including TCO)
  • Test Reports & Awards
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Sales Training

Our customized training programs help your sales team develop unique value propositions for the markets you want to target. We offer sales training, leadership groups, webinars, customer events and more.

Learn more

ANALYSIS

The best decisions are informed decisions.

We provide our clients with timely and informative insight on current and market trends and developments.
We turn analysis into advantage.

Forecast & Trends
  • Market sizing analytics & modeling
  • Detailed methodology & assumptions
  • Competitive environments
  • Product & market life cycles
Surveys & Focus Groups
  • Exploratory & conclusive research
  • Survey design
  • Customer demographics
  • Brand awareness
Multi-Client Studies
  • In-depth primary research
  • Critical decision-making information
  • Subject matter expertise
Quarterly Tracker Programs
  • Market statistics & objective analysis
  • Data tracking
  • Product placements

STRATEGY

Turn insights to action.

Effective strategic decisions bring high levels of reward. Keypoint Intelligence helps clients raise the quality of their decisions—and their decision-making processes.

Keypoint helps your business with:
  • Custom research & consulting
  • Business development strategy "how-to" resources
  • Extensive profiling for assessing & expanding channel presence
  • Customer personas & segmentation with qualitative research

MARKETING

Build credibility with customers.
CERTIFIED RELIABLE
A seal of approval from Buyers Lab testing helps give your customers confidence they’re making the right decision. Enhance marketing materials with recognition from BLI’s test reports and awards, or take advantage of BLI’s other testing-related services.
COMPETITIVE INTELLIGENCE
Find reports, awards and tools to help you do competitive research, create custom brochures, print award files and more, only on bliQ.

evaluation

Information for you, peace of mind for your customers.

Buyers Lab helps companies improve their products on a daily basis through custom testing. From pre-launch product suggestions to intensive competitive testing, our services extend outside of the “box”—including consumables, paper and software.

Our public test reports are the result of months of hands-on evaluations performed by our expert team of analysts and lab technicians.

Buyers Lab’s awards give special recognition to manufacturers and outstanding hardware and software products that performed above their peers in our exhaustive lab tests.

The Key Point Blog

  • Earth Day Should Be Every Day

    Earth Day has come and gone, but it should be a concept we (as consumers) keep in mind for the other 364 days of the year. We live on the planet year-round, so it’s in our best interest to keep it from being one giant trash heap, right? Read

  • Chatting with Keypoint Intelligence Experts: Keith Haas

    Keith Haas joined Keypoint Intelligence last year as an analyst in our Office Group, focusing on software solutions as well as smart office. We discuss with him the concerns surrounding the adoption of artificial intelligence as well as the benefits AI can have for companies. Read

  • Customer Communications at a Crossroads for Two Industry Events

    Two separate customer communications events were held recently in Charlotte, NC just a few blocks apart: the National Postal Forum (NPF) and Document Strategy Forum (DSF). We discuss here the approaches of both events as well as the effects they have on the industry. Read

  • Maintaining Relevance in an Evolving Industry

    In early 2023, Keypoint Intelligence partnered with Ricoh Corporation to conduct an in-depth survey of 50 in-plant respondents and a series of one-on-one interviews. This blog provides a brief overview of our research findings to shed some light on the challenges that today’s in-plants are facing and strategies for future growth. Read