HP Wins Pacesetter Award from Keypoint Intelligence for Excellence in Production Workflow Innovation with AI
Fairfield, NJ – Keypoint Intelligence, the world’s leading market research firm and independent evaluator of print and smart technology hardware, software, and services, announces that HP Inc. has won the Buyers Lab (BLI) 2024-2025 Pacesetter Award in Production Workflow: Artificial Intelligence. Based on research conducted in North America but applicable worldwide, this accolade recognizes HP as a leader in AI adoption, use, and implementation in print production workflow solutions.
“HP’s detailed and strategic integration of AI and robotics into its industrial print solutions is truly impressive,” said Greg Cholmondeley, Principal Analyst of Production Workflow Software at Keypoint Intelligence. “The company’s use of AI and robotics is particularly noteworthy in its PrintOS platform, predictive analytics, and strong collaborations with companies like MoviĜo Robotics and Canva to drive automation, operational efficiency, and customer satisfaction.”
Keypoint Intelligence evaluated multiple-choice and written responses from leading vendors about their internal AI use, strategic planning, and execution. Responses were weighted by importance and scored based on completeness, depth of knowledge, innovation and strategic vision, details and examples, and external references. For the first time, ChatGPT was used to score qualitative questions since the AI-driven results were impressively close to the scores of the questions manually graded.
HP’s integration of AI into PrintOS improved productivity and lowered operational costs. Customer feedback reported faster order processing and a 27% increase in business growth. The use of AI and cobots improved efficiency and customer satisfaction. Additional AI-driven tools, such as Preflight, which predicts the best-fit print mode by learning customer preferences, and the Smart Workcell Controller, which enables intelligent sorting, batching, and imposition, will continue to leverage AI to optimize presses, finishing efficiency, and throughput.
Furthermore, HP’s approach to AI and cobots stands out for its strong focus on ethics and regulatory compliance, reflecting a commitment to integrity, trust, and human rights. Guided by the “HP Way” code of conduct, the company ensures high ethical standards across all operations. HP integrates international human rights principles into its practices, emphasizing privacy as a fundamental right and safeguarding data with rigorous policies. They proactively manage risks, maintain compliance with evolving regulations, and hold partners to the same ethical expectations.
“Understanding the evolving business needs in today’s fast-paced environment is crucial,” said Joan Pericot, HP Industrial Print Software & Solutions Business. “HP is at the forefront of transforming the print industry through intelligent automation, which significantly enhances efficiency and flexibility. Our comprehensive ecosystem of print automation tools offers modular solutions that seamlessly integrate with existing systems, providing a flexible and customizable approach to automation that allows printers to automate specific production steps. Recent accolades, such as the BLI 2024-2025 Pacesetter Award in Production Workflow: Artificial Intelligence, underscore HP’s dedication to delivering solutions that drive success and foster growth.”
About Keypoint Intelligence
For over 60 years, clients in the digital imaging industry have relied on Keypoint Intelligence for independent hands-on testing, lab data, and extensive market research to drive their product and sales success. Keypoint Intelligence has been recognized as the industry’s most trusted resource for unbiased information, analysis, and awards due to decades of analyst experience. Customers have harnessed this mission-critical knowledge for strategic decision-making, daily sales enablement, and operational excellence to improve business goals and increase bottom lines. With a central focus on clients, Keypoint Intelligence continues to evolve as the industry changes by expanding offerings and updating methods, while intimately understanding and serving manufacturers’, channels’, and their customers’ transformation in the digital printing and imaging sector.
About BLI Pacesetter Awards
Based on exhaustive questionnaires, in-depth interviews, and a proprietary rating scale, Buyers Lab Pacesetter Awards from Keypoint Intelligence recognize those document imaging OEMs that have shown market leadership in a variety of categories, including technologies, services, and key vertical markets.
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Carl Schell
+1 973-434-7151
carl.schell@keypointintelligence.com